Post by account_disabled on Feb 27, 2024 23:05:39 GMT -5
In the digital age, choosing a good domain is as important as having a good design . Giving your website an appropriate name is part of the branding strategy and, in many cases, it is the customer's first contact with the brand. Furthermore, the domain will probably be present in all pieces and advertisements promoting your business, so it needs to be striking, memorable and simple to find. To attract customers more easily and register the best name for your website , keep an eye on some important tips! Simplicity is the key word The simpler and shorter your domain, the easier it will be to remember and, consequently, the greater the chances of it being stored in the memory of current and future customers. In addition to making web searches difficult, long names are more prone to typing errors. If one of your goals is to make your audience's life easier and be found quickly, consider choosing a short and simple domain. Use your brand If you already have a brand, use it to register the domain. Your customers will likely seek your services by the name they already know. If you are creating a new brand, a good strategy is to check the availability of the domain before putting the hammer on the business name.
Using an original domain will reduce competition and guarantee Qatar Mobile Number List a good position in search rankings . Avoid punctuation or numbers The rule of simplicity also applies here as it is very important that your domain is easy to spread through word of mouth. However, punctuations, hyphens or numbers are great enemies for understanding, memorization and pronunciation. Maintain your mastery with just the letters of the alphabet! Another important tip is to avoid abbreviations, slang or words that create doubt when writing or that could make it difficult to understand the name of the site. Secure different domain extensions In addition to the traditional “.com.br”, it is also possible to use several other endings The big advantage of registering multiple extensions is protection against other businesses wanting to use the same name as yours. What if someone has already taken my domain? If the domain you want to obtain already has an owner, consider including a keyword to highlight what your business offers, for example, Adding some description of your product helps with brand understanding and avoids high bounce rates on the website.
We all know how annoying it is to try to find a service and not be able to. As we don't want our future customers to give up on closing a deal without even visiting the website, choosing the ideal domain is essential to opening the doors to success! AUTHOR // FLÁVIA DA FONTE Graduated in Internet Systems, Architecture and with a Masters in Ergonomics and Design from UFPE. Director of Tante. TAGS BRANDING DOMAIN INTERNET SITES SHARE TWITTER FACEBOOK GOOGLE+ Website, hotsite, e-commerce, blog and portal. What are the main differences between these types of websites? SEO and SEM. What's the difference? SEE TOO: How to know if your website needs to invest in paid traffic Pantone Color of the Year: find out what it is and its influence The end of the cookie era and the impact on digital marketing IF THE5 strategies to improve website.